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How should you cleanse your face?

Cleansing your face is essential for healthy, glowing skin. Dirt, sebum and make-up can build up throughout the day and clog pores, causing blemishes. With the right steps, you can keep your skin fresh and balanced.

Table of contents

face cleanser

Why is cleansing your face important?

Throughout the day, dirt, sebum and make-up accumulate. This can clog pores and cause blemishes. A good face wash removes these accumulations and allows skin care products to be better absorbed. Moreover, clean skin helps prevent premature skin ageing.

How should you cleanse your face?

Effective skin cleansing requires the right approach. Follow these steps for fresh and healthy skin.

1. Wash your hands

Before you start, wash your hands first. This prevents bacteria and dirt from getting from your hands to your face.

2. Remove make-up

Are you wearing make-up? Then remove it with a soft make-up remover. This will prevent residues from clogging your pores.

3. Wash face, neck and neck

Use lukewarm water, not hot or icy cold water. This prevents dehydration and irritation. Wet your face and apply a mild facial cleanser. Choose a product that suits your skin type, such as The Cleanser.

face cleansing

4. Massage cleanser

Gently massage the face cleanser into your face with circular movements. Pay special attention to the T-zone (forehead, nose and chin), where more sebum often accumulates. Leave the cleanser on for a while for optimal cleansing.

5. Rinse and dry

Rinse the cleanser off your face with lukewarm water. Make sure no residue remains, especially at the hairline and jawline. Use a clean, soft towel and pat your skin dry. Rubbing can cause irritation and damage the skin.

6. Apply a toner

A toner helps to cleanse the skin and balance the pH level. This prepares your skin for the next steps in your skincare routine. For example, try The Toner for extra hydration and care.

7. Follow the rest of your skincare routine

After cleansing your face, apply a serum first to give your skin extra care and nourishment. During the day, use a hydrating serum such as The Day Formula. In the evening, a nourishing serum like The Night Formula helps to restore your skin while you sleep. Then finish with an appropriate day or night cream. 

face cleaning

How often should you wash your face?

Twice a day is ideal. In the morning, you remove sebum and sweat that accumulated during the night. In the evening, remove dirt, make-up and impurities. Washing too often can upset your skin's natural balance and lead to irritation or dryness.

Tips for optimal cleansing

Want to get the most out of your face wash? Then keep these tips in mind:

  • Choose the right cleanser - Use a gentle cleanser that suits your skin type.
  • Use lukewarm water - Hot water can cause dryness and irritation.
  • Clean your make-up brushes regularly - Dirty brushes and sponges spread bacteria and can cause blemishes.
  • Don't wash too often - Twice a day is enough. Excessive washing can damage the skin barrier.
  • Touch your face as little as possible - This will prevent accumulation of bacteria and dirt. This helps reduce blemishes.
  • Finish with an appropriate cream - Use a moisturiser such as The Rich Cream. This provides extra nourishment and protection.

Healthy skin starts with proper cleansing

Properly cleansing your face is essential for healthy and glowing skin. Use a mild facial cleanser twice a day. This will keep your complexion fresh and well hydrated. Follow the right steps and choose products that suit your skin type for the best results.